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About Jenny Cipoletti

Writer and influencer, Jenny Cipoletti inspires effortless elegance and delicate femininity to her millions of devout followers. Since her brand and website's inception in 2014, everything Jenny creates is an expression of her compulsive love for an authentic life well lived.

Originally from San Francisco, California, Jenny — showcasing her personal style, beauty hacks, home decor tips, moments of motherhood and frequent travels on social media — is more than just a lifestyle content creator. She’s also the founder and chief executive officer of her tech startup TIVVIT, a Social Shopping app that she launched in 2017. As WWD puts it, “TIVVIT is a new app that seeks to democratize the world of affiliate links”.

Jenny — featured in Vogue, Elle, InStyle, Harper’s Bazaar and dubbed as “It” girl by Nylon Magazine — has collaborated with companies that include Dior, Tom Ford, Ralph Lauren, Bobbi Brown, Auberge Resorts, Moet & Chandon, Saks and Net-A-Porter. She was also the first influencer to be featured on the cover of Martha Stewart Weddings for their December 2016 issue. Appearing as an authority in the digital style space, Jenny has spoken on numerous industry panels and can be found on some of the industry’s top podcasts.

Along with her husband, photographer and creative counterpart Freddie Cipoletti, the NYC-based team stands out among the influencer masses. Jenny and Freddie Cipoletti are a couple in life and in creativity. They have been working as creative directors, filmmakers, designers, writers and photographers in the luxury fashion, beauty and travel industries for more than fifteen years. She writes; he takes pictures. He’s a visionary; she’s an executor. He’s Italian; she speaks Italian. They’re confident in who they are as content creators and that devotion bleeds through what they share with the world.

This June, the industry veteran will be launching her first capsule collection with New York-based jewelry designer, Jenifer Behr — adding “designer” to her resume. In September 2022, her capsule collection with New York-based shoe designer, Sarah Flint will also be launching.

With every project she takes on, she breathes new life, injects style, beauty and art through visually striking and editorially-based content, delivered on the regular.

Jenny welcomes every collaborative opportunity that presents itself and has had the pleasure of working with a plethora of international brands in many different capacities. For an opportunity to align your brand, please see the contact page.

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